Hi, I’m Jasmine!

I’m glad you stopped by to learn more about Real Estate Leaders and my own journey. I love to work with and coach people, specifically helping them become confident leaders in their work and life. Perhaps no industry exemplifies the value of leadership more than real estate.

Most real estate managers struggle to get results from their sales team, so I created a comprehensive coaching and training program that helps real estate leaders build winning teams. When you know what you’re doing and have a motivated, well-equipped team, you’ll finally get the results you want, feel confident and successful as a leader, and create a culture that attracts and retains talent.

I’ve seen leaders achieve some mind-blowing results over the years. The most inspiring thing for me is that these leaders only had to make a few key shifts to change everything in their life and business.

You’re closer than you think to success!

My Journey

While I’ve been coaching and training individuals and teams for nearly 20 years, it’s not where my journey began.

I went to university to study law and accounting. After all...that’s the kind of career a good student pursues. Right? However, I learned quickly that, even though I was achieving well academically, neither law nor accounting were my cup of tea. I had a career direction crisis on my hands!As I wrestled with what to do with my degree, two unexpected events clarified the decision for me and changed the course of my future.

As I wrestled with what to do with my degree, two unexpected events clarified the decision for me and changed the course of my future.

The first occurred while working a part-time job selling beds on a fixed hourly rate. After about a year, I suggested to my boss that I may sell more if incentivised on commission. He gave a resounding “no”. I realised he did not care about my motivation and it also taught me a valuable lesson about leadership: Motivated employees will work differently, produce better results and go the extra mile for you. If you ignore what motivates them, you risk losing access to the very force you need to harness within them to achieve your goals.

Motivated employees will work differently, produce better results and go the extra mile for you. If you ignore what motivates them, you risk losing access to the very force you need to harness within them to achieve your goals.

The second career-defining event happened only weeks later when I got invited to an Amway awards-dinner event. Although I didn’t care much for the products, I was surprised and inspired by the enthusiasm I saw in the salespeople. They were so obviously happy and fulfilled that I learned a valuable truth: Happiness in life doing what you’re doing and being successful at whatever that is, is more important than an impressive-looking, or ‘safe’ career.

Happiness in life doing what you’re doing and being successful at whatever that is, is more important than an impressive-looking, or ‘safe’ career.

I knew then that I wanted to be happy and successful in both my work and life, but I also wanted a career dedicated to helping others to be happy and successful in theirs.

I went looking for that “perfect” career...

Within a couple of days, I decided I wanted to become a coach. What kind of coach, I didn’t know yet. While life coaching was a viable option, as a student of business, and with parents in business, business coaching also appealed. After all, it was obvious to me that business gives people access to creating what matters to them in life.

Regardless of which way I went with coaching, the first problem I had to confront was my limited life experience - at 19 - and the likelihood of not being taken seriously. I knew I had experience I had to rack up.

So I knuckled down and finished my degree in business, majoring, not surprisingly, in management and the people side of business - with the intention of helping people and organisations reach their potential.

During the remainder of my degree, I developed an interest in the notion of “performance” and how to communicate to break down performance into teachable components, which led to a post-grad diploma in teaching, and three years in the classroom.

I developed an interest in the notion of “performance” and how to communicate to break down performance into teachable components

While teaching was good practice at breaking down performance, it didn’t adequately stimulate me. So I turned my hand to what inspired me, and used my time outside of teaching to start a leadership development school for teenagers.

Somehow, my passion for helping teens step into their potential got the attention of the New Zealand Police, who began referring at-risk youth my way. I quickly became known for my ability to inspire, empower and instill leadership skills into even the most stubborn students.

I quickly became known for my ability to inspire, empower and instill leadership skills into even the most stubborn students.

Working part-time on leadership projects soon reignited my commitment to working full time with people in organisations. I left my teaching job to join a consulting firm, where I gained experience consulting across various industries: local government, property, procurement, and facilities management.

My achievements caught the attention of Vero Insurance, where I went to help them create a learning and development program to, quite simply, help leaders do their jobs better.

From full-time professional to full-time parent…

Like many, I left the corporate world to start a family. My husband and I welcomed our two daughters into the world, including our second, who, unexpectedly, was born with profound intellectual and physical disabilities.

I continued to be approached by my contacts within the corporate world asking for my coaching services.

While I took the time to find my balance, and focus on my role as a full-time caregiver for my daughters, I continued to be approached by my contacts within the corporate world asking for my coaching services. So over the coming years, I began offering life, leadership and business coaching on the side.

Jane of all trades...

During that time my clients saw tremendous results, some measurable, like growing their income from $10K a year to $330,000 a year, and some that don’t show up on stat sheets, like saved relationships.

I found myself working with CEOs and executives around understanding why the things they were doing weren’t working - in life and across business.

I found myself working with CEOs and executives around understanding why the things they were doing weren’t working - in life and across business.

To individuals and corporations alike, I became known as a “specialist” in almost every type of professional and personal coaching: conflict resolution for couples, professional development, salesperson training and development, executive coaching for CEOs and business leaders, leadership development for real estate teams, and the list goes on.

But I needed to focus on one thing...

After working with and realising incredible results for individuals in the industry, I was persuaded to focus my future coaching specifically on the real estate industry.

People over paychecks…

Specialising in the real estate industry led me to working with agency CEO’s, boards, leadership teams, franchise owners and leaders. These included individuals and teams from some of the most renowned real estate companies in New Zealand like Barfoot & Thompson, Harcourts, Ray White, Tall Poppy, Professionals, and others.

These leaders found themselves stuck in the cycle of trying hard and creating new, “attractive” initiatives to attempt to motivate salespeople, lift standards, and grow the overall business, only to find that most failed to achieve any real, lasting results.

While working with real estate leaders, especially sales team leaders, the guidance I have provided has been so transformational because it really is quite simple: “You are a human first, a performer second. So are your salespeople.” What you do to grow performance HAS to be built for the human, and not ‘the performer’.

“You are a human first, a performer second. So are your salespeople.” What you do to grow performance HAS to be built for the human, and not ‘the performer’.

Ironically, despite deciding early in my career that I didn’t want to be a lawyer (I’m more a lover than a fighter), as someone who cares deeply about people and potential, I developed a natural skill set working with leaders and organisations in the area of mediating issues. When achieving our mutual dreams requires the involvement of others, being ‘on team’ is important - and conflict and poor communication just get in the way!

As my clients started making the shift toward real leadership, they began to grow their abilities, like:

  • Setting and achieving BIG goals.
  • Increasing their team and personal income.
  • Attracting and retaining talent.
  • Helping their struggling salespeople become high-performing agents.
  • Turning their business into a saleable asset.
  • And MUCH more…

You are one simple shift away from changing everything.

The truth is you are closer than you think to moving from struggling to thriving and seeing results like those in your business. The problem is that you can’t see the problem.

The problem is that you can’t see the problem.

Something is in the way, but right now you don’t know what it is.

I’d like to help you make that simple shift that changes everything for you and your business.

If you’re up for seeing just how close you are and exactly what you need to do to succeed, let’s start with a chat.

Talk soon!

Jasmine